
Krojačeva škola
A talk on SEO topics for students of Krojačeva škola.
SEO, Google Ads and Meta advertising
My focus is SEO: visibility that stays even after the ads are switched off. I also run Google Ads and Meta campaigns when you need results faster, and I offer consultations for owners who want to understand what is being done and why.
Three common reasons
If you don't show up when someone types "your service + your city", you lose customers who are already looking for exactly what you offer, no matter how much you spend on ads.
Without tracking set up, you can't tell whether a call or inquiry comes from Google search, ads or a referral. Without that data, every budget decision is a guess.
The clicks are there and the money goes out, but you don't know whether it turns into calls or inquiries. Without proper tracking, neither Google Ads nor Meta campaigns can show whether they pay off.
Areas
Clinics, trades and service businesses that most need to be found by people in their own city, through Google search, maps and local ads.
Online stores that need SEO for categories and products, Google Shopping and Meta ads to reach customers beyond the borders of one city, or one country.
About
For sixteen years I have worked in digital marketing, from technical SEO to Google Ads and Meta campaigns, with local businesses and webshops that want people to actually find them, not just exist on the internet.
I am the founder of the agency Ramonda Digital from Niš.
My focus is SEO: visibility that stays even after the ads are switched off. Besides that, I run Google Ads and Meta campaigns, and do consultations for owners who want to understand what is happening with their marketing, not just receive reports.
You work directly with me: no junior team and no middlemen. What we agree on, I do.
Who I work for
Talks

A talk on SEO topics for students of Krojačeva škola.

A talk at the MetTalks conference at Metropolitan University in Belgrade.
Services
SEO is not a trick to fool Google. It is a way for people who are already looking for your service to find you first, before the competition. I work on three fronts: the technical state of the site, content that answers customers' real questions, and links that build trust. The result is visibility that doesn't disappear the moment you switch off the ads.
Most of the budget usually goes to search: that is where people are already looking for exactly what you offer, ready to call or buy. But Google Ads is also YouTube ads, banners on thousands of sites (Display), and your pin on Google Maps when someone searches "near me". I choose the combination that makes sense for your budget instead of pushing every channel at once.
Facebook and Instagram ads work differently from Google: people are not actively searching, you stop them while they scroll. That is why visual content and targeting are key. I run campaigns on both, choosing the format (feed, stories, reels) and audience based on who your real customer is.
Sometimes you don't need a long-term collaboration, just someone who will honestly look at what you have and tell you what makes sense and what is wasted money. A consultation is one conversation: you get a concrete action plan, with no obligation to continue.
Questions everyone asks
Google Ads and Meta advertising can bring the first inquiries within the first days of a campaign, depending on budget and competition in your niche. SEO is slower but more lasting: the first ranking improvements are usually seen within 3 to 6 months. Anyone who promises faster results for SEO is probably not telling the whole story.
Yes, and more than it seems at first glance. When the ads are switched off, SEO visibility remains. A site that is technically and content-wise well set up usually also has cheaper clicks in Google Ads, because Google rates it as more relevant.
No, and I will never promise that. Nobody controls Google's algorithm, not even the agencies that claim to. What I can do is fix the technical state of the site, the content and the signals Google looks at, and track progress month by month.
Yes, Meta advertising is part of my services, especially for businesses where visual content and brand recognition matter more. I usually combine it with Google Ads and SEO, depending on where your customers actually are.
In the consultation you get an overview of the current state of your site, search and ads (if you already have them) and a concrete proposal of what I would do first and why, with no obligation to continue. The price depends on the scope of work: whether we start from scratch or you already have a site and campaigns, how competitive your niche is, and whether the focus is SEO only or Ads/Meta as well.
Next step
Book a free consultation and you will learn exactly where you stand in search, how your ads compare with the competition, and what I would do first to change that.
Contact
I reply within 24 hours. The consultation is free, and what we do next depends on what we agree.